In MPX, you are able to retrieve analytics for each player.

To get the amount of viewers and video plays for a specific player, go to Media Reports > Digital Analytix on the left hand side of the screen once you log into: mpx.theplatform.com

Screenshot of MPX Analytics

Once you’ve gotten to the right analytics portal, click on Audience > Technology > Player. This takes you to the list of players and the data accompanying each. *You can also search for Content by clicking on Audience > Content > Media Title/Category. Please follow the same steps listed below when retrieving analytics for Content.*

Screenshot for MPX Analytics

In this window, you are able to Filter for a specific Player by typing in the player’s name. You are also able to set a time frame for the data you want to pull. These features are at the top on the left and right-hand side of “Player Audience.”

Screenshot for MPX Analytics

Click the Refresh button after you’re done to get the appropriate data you are looking for.

MPX also gives us the option to export this data from the site into an Excel document. If you scroll all the way down, you’ll notice an orange and blue button. The orange button with the download sign inside of the cloud means, “Download all data.” The other button (blue) will only download the table data already listed. For example, if I wanted a list of all the players when getting general analytics, I would choose the orange button which will include players that are purposely left out of the data table displayed in MPX because it only produces a certain amount of rows.

For example, if I wanted a list of all the players when getting general analytics, I would choose the orange button which will include players that are purposely left out of the data table displayed in MPX because it only produces a certain amount of rows.

Screenshot for MPX Analytics

The Excel document should download once one of those buttons is clicked!

If you have any issues when retrieving data from MPX, please email: goldsupport@interactiveone.com.

 

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